PROPER GOODS is a London-based design label specializing in accessories, luggage and apparel. Founded in mid 2010 by designer Ollie Adegboye, PROPER GOODS recently launched its first collection – ‘II & III’ – as well as a new website and online store.

is the result of Ollie’s experimentation with a range of materials and designs while he studies BA Product Design at London’s Central Saint Martins. The label’s most recent collection is the translation of these ideas into a range of sleek, high-quality accessories with an understated aesthetic. The rings are crafted from woods that Ollie has sourced himself, chosen for their inherent properties and aesthetic appeal. Each piece is crafted by machine and hand, and then finished and treated on a made-to-order basis. Please see the attached image package to view the collection in full.

In the future, expect further PROPER GOODS collections as well as collaborations with like-minded designers from the fields of product, graphic and fashion & textile design. Each product bearing the PROPER GOODS name will stay true to the brand’s ethos of exceptional design and quality through a particular process of research and experimentation.

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Twitter = @misterollie

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